WHO IS BEHIND AYT
The Founder

Yasmine El Kadiri - Azizi is a designer born in Morocco, to a French mother and a Moroccan father, later adopting Paris as her home. She draws inspiration from her rich cultural heritage, as well as her deep appreciation for light and the vibrant colors of Morocco.
Her career has taken her through some of the most prestigious fashion houses, including Kenzo, Céline, and Saint Laurent, where she refined her artistic vision and gained a profound understanding of the fashion and luxury industries. These experiences shaped her distinctive approach, balancing contemporary boldness with timeless elegance.
In 2023, she turned her vision into reality by founding AYT Studio. Driven by a belief that fashion and art should exist in dialogue, and fueled by her passion for contemporary art, Yasmine created a space where every piece becomes a wearable work of art, born from exclusive collaborations with leading contemporary artists.
“AYT, meaning ‘tribe' in Berber, embodies my desire to create a space where every collaboration tells a unique story and fosters a deep, personal connection with those who wear my designs.”
Yasmine El Kadiri - Azizi
WHO IS BEHIND AYT
THE AYT TRIBE
Friends of the house driven by the same passion for fashion and the arts.











